Flowers That Bloom Together, Stay Together: Why Shared Spaces Are Shaping a New Kind of Community at Bloom Nine Elms

In today’s fast-paced world, especially in major cities like London, there’s a growing desire for more than just a place to live. People are craving connection, community, and experiences that go beyond the walls of their own homes. At Bloom Nine Elms, we believe home isn’t just about what’s inside your apartment. It’s about the people, places, and moments that surround it.

That’s why Bloom was designed around a simple idea: community, thoughtfully built. With beautifully curated shared spaces like a rooftop pool, cinema room, wellness studio, coworking lounge, and more, we create natural opportunities for people to connect. Whether it’s a morning workout, an afternoon chat, or an evening film after a busy day, shared moments happen here every day.

Why Shared Spaces Are Making a Comeback

According to a 2024 Elle UK article, the new luxury in housing isn’t about square footage. It’s about community. The rise of eco-conscious, socially connected living reflects a shift in how people want to live. After years of working from home and social distancing, many are rediscovering the value of being around others, not out of necessity, but choice.

Former US Surgeon General Vivek Murthy’s book Together highlights how social distancing led to increased loneliness. In fact, as Elle reports, over 49.6% of UK adults felt lonely in 2022, with more than 3.8 million experiencing chronic loneliness. This desire for more social connection is one of the key reasons communal living in the UK is regaining popularity.

Urban residents want the best of both worlds. The comfort of home, with the richness of shared environments where real community can flourish.

Amenities That Bring People Together

At Bloom, shared spaces are not just perks. They’re at the heart of what makes life here feel so connected. Each one is designed to encourage relaxation, creativity, and community.

Rooftop Pool & Terrace
Catch golden hour with neighbours, take a dip, or unwind after a long day with stunning views of the London skyline.

Cinema Room
From film nights to watch parties, the private cinema is a cozy hub for shared entertainment.

Coworking Lounge
Remote work doesn’t have to be isolating. With modern workspaces and fast Wi-Fi, the coworking lounge turns solo work into a social experience.

Wellness Studio & Fitness Spaces
Morning yoga, evening HIIT, or casual workouts - our wellness areas support both individual goals and group motivation.

Green Courtyards & Lounges
Peaceful, beautifully designed areas to relax, socialise, or simply take a breath, even in the middle of the city.

More Than a Place to Live - A Place to Belong

What makes Bloom special isn’t just the design or location. It’s the sense of community. From curated events to spontaneous chats in shared spaces, this is a place where friendships form naturally.

Our team hosts regular socials, workshops, wellness sessions, and cultural evenings to help bring residents together. But there’s no pressure. You can dip in and out, connect when it feels right, and always enjoy the freedom to do your own thing.

Want to come check it out for yourself? Get in touch today and take a tour of Bloom Nine Elms.